Preview catalogue. Brand, range, shade name, finish and MRP are real.
Colour values are estimates rather than samples of official swatches, so match
percentages show how the engine ranks shades, not a verified colour distance.
Retailer links stay off until each one is checked.
Start with what you know
Describe it. Search it. Find it.
Type a shade name, a brand, a colour family, a finish, an undertone or a depth — or several at once, the way you’d say it out loud.
Try
Explore by colour family
Every mood has a shade.
Families are derived from each shade’s measured lightness, chroma and hue angle, not assigned by hand.
Love the shade, find a close match
Dupe finder.
Pick a reference shade. Matches rank by CIEDE2000 colour distance in CIELAB space, so a close match is close to the eye — not just similarly named.
See a colour you love?
Turn a photo into a shade direction.
Upload a swatch or lipstick photo. The dominant colour is read from the image in your own browser — nothing is uploaded anywhere — then matched against the catalogue.
Choose a clear photo of a swatch or bullet.
Dominant colour
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